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Media literacy is a repertoire of competencies that enable people to analyze, evaluate, and create messages in a wide variety of media modes, genres, and formats. ==Education== The terms 'media literacy' and 'media education' are used synonymously in most English-speaking nations. Many scholars and educators consider media literacy to be an expanded conceptualization of literacy. In 1993, a gathering of the media literacy community in the United States developed a definition of media literacy as the ability to access, analyze, evaluate and create messages in a wide variety of forms. A lack of education means lack of awareness and that lack of awareness is often perpetuated by the media. Media Education is the process of teaching and learning about media. It is about developing the public's critical and creative abilities when it comes to the media. Media education should not be confused with educational technology or with educational media. Being able to understand the media enables people to analyze, evaluate, and create messages in a wide variety of media, genres, and forms. Education for media literacy often uses an inquiry-based pedagogic model that encourages people to ask questions about what they watch, hear, and read. Media literacy education provides tools to help people critically analyze messages, offers opportunities for learners to broaden their experience of media, and helps them develop creative skills in making their own media messages.〔(The European Charter for Media Literacy ). Euromedialiteracy.eu. Retrieved on 2011-12-21.〕 Critical analysis can include identifying author, purpose and point of view, examining construction techniques and genres, examining patterns of media representation, and detecting propaganda, censorship, and bias in news and public affairs programming (and the reasons for these). Media literacy education may explore how structural features—such as media ownership, or its funding model〔See Corporate media and Public service broadcasting〕—affect the information presented. In North America and Europe, media literacy includes both empowerment and protectionist perspectives. Media literate people should be able to skillfully create and produce media messages, both to show understanding of the specific qualities of each medium, as well as to create independent media and participate as active citizens. Media literacy can be seen as contributing to an expanded conceptualization of literacy, treating mass media, popular culture and digital media as new types of 'texts' that require analysis and evaluation. By transforming the process of media consumption into an active and critical process, people gain greater awareness of the potential for misrepresentation and manipulation (especially through commercials and public relations techniques), and understand the role of mass media and participatory media in constructing views of reality.〔e.g., Media Literacy Resource Guide.〕 Media literacy education is sometimes conceptualized as a way to address the negative dimensions of mass media, popular culture and digital media, including media violence, gender and racial stereotypes, the sexualization of children, and concerns about loss of privacy, cyberbullying and Internet predators. By building knowledge and competencies in using media and technology, media literacy education may provide a type of protection to children and young people by helping them make good choices in their media consumption habits, and patterns of usage.〔Frau-Meigs, D. 2008. Media education: Crossing a mental rubicon.” It will also benefit generations to come in order to function in a technological and media filled world. In Empowerment through media education: An intercultural dialogue, ed. Ulla Carlsson, Samy Tayie, Genevieve Jacqui¬not-Delaunay and Jose Manuel Perez Tornero, (pp. 169 – 180). Goteborg University, Sweden: The International Clearinghouse on Children, Youth and Media, Nordicom in cooperation with UNESCO, Dar Graphit and Mentor Association.〕 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「media literacy」の詳細全文を読む スポンサード リンク
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